Reach candidates in every stage of the talent journey

Mass texting is a resource that enhances the hiring process and allows staffing agencies to send multiple messages out to job candidates, employers, and other relevant groups. 

In turn, this can deliver a wealth of benefits, including but not limited to:

• 100% accuracy and consistency

• Avoiding the time-consuming hiring process of writing individual messages

• Reach candidates quickly with a 98% open rate and high response rate

• Keep candidates engaged through consistent communication

• Reducing the cost of communication compared to phone calls and other methods

• All correspondence is recorded and avoids miscommunication

If you’re not sure about text messaging being a part of the recruitment process, you only have to look at some statistics. 86% of millennials and Gen Z like text SMS messages as part of the recruitment process. Additionally, the open text rate is a high 98%, which is much higher than the typical email open rate. Text messaging allows people to quickly receive and view important messages, as well as respond faster too. SMS messages are already used for business in various capacities, so introducing them as part of the recruitment process is unlikely to surprise people.

Text messages can be sent at different points in the recruiting process to initiate and maintain contact with candidates. Before sending any text messages, recruiters should be sure to get permission from candidates to contact them via SMS. When making initial contact, it’s essential to ask for their preferred method of communication. This is an important first step to avoid giving a negative impression to candidates who disapprove of unsolicited texts.

It’s vital to only send text messages with information that is relevant to your candidates. You shouldn’t be sending unsolicited marketing texts. They want to know about available roles and the progress of any applications that they make. SMS texting should also be a concise form of communication, so candidates will expect you to keep things brief. Choose just one thing to address in each text message that you send.

Some of the occasions when you might send a text to candidates include:

• Letting them know about job openings

• Confirming applications

• Interview scheduling

• Telling candidates about the next steps in the application process

• Pre-screening candidates

• Directing candidates to online applications and information

• Sending post-interview surveys to gain valuable feedback

Yes! Except instead of “two way”, we call this feature “Conversations”. The Conversations feature allows you to have one-on-one  (or two way) conversations with your contacts directly within your account in addition to being able to quickly message up to 15 contacts.

The last thing we want to do is deliver a message to someone who doesn’t want it. So, we have many methods for opting out.

Text recipients can reply STOP to any message, call recipients can opt out at the end of the message, and anyone can enter a phone number on our opt out page.

All of these methods will immediately block that account from calling/texting that phone number.

Using a text recruiting tool shouldn’t replace other strategies. Rather, it should be used to enhance the recruitment process by getting information to people quickly and starting conversations.

Adding a personal touch to the way you mass recruit potential employees can help you to tap into a new audience. Don’t be afraid to be more relaxed and communicative in the way you recruit. You might find that people are more responsive and comfortable when they get back to you. As a result, you can start positive, effective conversations with interested candidates, until you find the perfect person for the job without all of the traditional hassle and expense.